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Posted on 04 November 2019 in

Generate more leads

Generate more leads

The second way to grow your business is to generate more leads. Do you know the difference between a suspect, a lead, a prospect, a customer, a loyal customer, and a raving advocate?Lets look at the marketing funnelThe Marketing Funnel begins with someone who is in our target market, but hasn’t yet responded to any of our marketing. When that person responds to marketing or makes an enquiry, they become…

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Posted on 04 November 2019 in

Increase customer retention rate

Increase customer retention rate

Lets talk retentionIt’s much cheaper to make sales to existing customers, in fact statistics show that it’s six times easier andcheaper to make sales to existing customers than it is to new customers.What are you doing to delight your customers and make them want to return to you?Do you know what it is your customers want?What is your current communication strategy with your customers?What's your current…

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Posted on 16 October 2019 in

Recap of Xerocon Brisbane 2019

Recap of Xerocon Brisbane 2019

Recap of Xercon Brisbane 2019 by Justine TillackXerocon Brisbane 2019 was my second Xerocon that I have attended.After my first in 2018 I had high expectations.But I think I was slightly euphoric on my first trip, being my first 3 days away from my children in 4 years.This year I went hoping to be more confident in who I am and what I do, talk to App partners to seek information for my clients, and…

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Posted on 18 September 2019 in Advice, Cash Flow, Small Business

How Debtor days can impact your cash flow

How Debtor days can impact your cash flow

Where are you now?The best place to start is understanding what your debtor days are currently then sit back and have a think about your cash flow situation, do you always have enough cash to make payments and wages on time?Calculating your debtor daysThe key things we need to know before we work out the debtordays are total sales for the month, closing debtor balance, how many days were in the month.So,…

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Posted on 18 September 2019 in Small Business, Advice, Cash Flow

Technology Saves the Day

Technology Saves the Day

Specialised appsThe App market place can be overwhelming. There are loads of options out there all promoting different features and functions. One app we have experienced great success with with CHASER, a UK based automated debtor management system. We really like the easy to read dash board and the consolidation of emails in the CRM maing it easy for anyone to pick up and know the status of a overdue…

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